Soma Capital Portfolio Jobs

Head of Growth Operations

Affiniti

Affiniti

Sales & Business Development, Operations
New York Metropolitan Area, USA
Posted on Friday, June 7, 2024

Affiniti’s business model is partnering with the most trusted associations in each industry to launch customized business expense management platforms for their audience. Affiniti is looking to replicate what MBNA did in 2005 (launched consumer credit cards with 4,000 association partners & sold to BOA for $34B) . . . except with business cards (higher revenues & lower fraud) and fintech expense management. After Bank of America acquired MBNA, they lacked the expertise to manage all the custom programs, and killed the partnerships – leaving a huge gap in the market.

Affiniti has already signed 17 partners which includes the largest trade association in the United States. In total, they already have an audience of 2M highly-engaged businesses within the government contracting, medical, and real estate industries ready for a tailored business expense management platform that truly serves their profession.

With strong backing from industry leaders such as Indicator Ventures, Montage Ventures, Eniac Ventures, Odell Beckham Jr., the owner of the Sacramento Kings, and other notable investors, Affiniti’s vision is clear: to become the #1 industry-based financial operating system for each of the backbone industries of America.

Affiniti’s business is designed from the ground up to solve a core dilemma: why is a construction company using the same business expense management platform as a private physician practice if their spending habits, business models, and payback periods are entirely different?

Responsibilities:

  • Do whatever it takes to increase the annualized revenue of Affiniti.
  • Source and close qualified industry channel partnerships to increase the reach of the Affiniti platform.
  • Build and maintain relationships with existing and prospective partners.
  • Manage and execute on all co-marketing plans with our partners, so small businesses across America can experience the power of financial technology!
  • Find and close qualified customers via partnership co-marketing efforts.
  • Lead all customer account management initiatives to increase the value that the Affiniti platform can provide to end users.
  • Work closely with the leadership team to dictate product and growth strategy based on frontline feedback.

Qualifications:

  • Demonstrated experience and ability in making strategic and tactical decisions to close large and creative contracts with autonomy.
  • Experience in sales and partnerships initiatives with small and medium sized businesses.
  • Experience in managing and executing on marketing strategies to small and medium sized businesses.