Soma Capital Portfolio Jobs

Growth Marketing Lead (Founding Team)

AlgoTest India

AlgoTest India

Marketing & Communications, Sales & Business Development
India
Posted on Monday, February 26, 2024
About The Role

  • You'll be the first person in a full-time growth role, so expect to get your hands dirty.
  • We'll expect you to take the lead in: ..* Designing growth experiments across different traction channels to find the right ones. ..* Making sure these are executed in a time-bound and cost-effective manner. ..* Setting up the marketing analytics pipeline to be able to quickly and accurately measure performance of different marketing experiments.
  • Along with this, you'll set up our content pipeline across different distribution channels

Skills

  • Prev experience as a growth marketer, preferably in a fast growing startup.
  • Readiness to wear multiple hats and bias towards doings what's necessary to get stuff done.
  • Hands-on experience in SEO, search engine marketing, re-marketing, social media and content marketing
  • Knowledge of GA, email/sms/whatsapp marketing tools, and marketing automation platforms (eg Webengage) to track marketing campaigns