Soma Capital Portfolio Jobs

Sales Development Representative (SDR)

Decagon

Decagon

Sales & Business Development
London, UK
GBP 65k-80k / year + Equity
Posted on Apr 1, 2026
About Decagon

Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences.

Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel.

We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others.

We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team.

About The Role

We’re looking for a driven, high-energy Sales Development Representative (SDR) to join our expanding Go-To-Market team in EMEA. As an SDR, you’ll play an essential role in growing our customer base by identifying and qualifying new sales opportunities for our industry-leading AI platform.

This isn’t high-volume, transactional prospecting. Our SDRs operate in complex, multi-threaded Enterprise and Strategic sales cycles, engaging multiple stakeholders across technical teams, operators, and executive leadership. You’ll learn how to navigate sophisticated buying groups, run thoughtful account-based outreach, and translate AI-driven capabilities into clear business outcomes.

This role is ideal for someone looking to accelerate a career in sales, build deep prospecting fundamentals, and develop into a world-class seller in a fast-moving GenAI company.

In this role, you will

  • Source new sales opportunities through a combination of inbound qualification and strategic outbound prospecting
  • Execute thoughtful, multi-threaded outreach across phone, email, and social channels
  • Grow the top of the sales funnel through targeted account-based campaigns
  • Research companies, map buying committees, and identify both hands-on-keyboard practitioners and executive stakeholders
  • Partner closely with Account Executives to develop account strategies and generate high-quality Enterprise pipeline
  • Collaborate with Marketing to align messaging and campaign strategy
  • Stay up-to-date on product capabilities, competitive positioning, and GenAI market trends
  • Develop critical sales skills including discovery, cold calling, objection handling, articulating business value, stakeholder mapping, prioritization, and time management

You may be a good fit if you

  • Have a high level of interest in growing your career in a customer-facing role
  • Have strong communication skills, both verbal and written
  • Are genuinely curious about understanding customers’ business challenges
  • Are dedicated to tracking and improving performance and efficiency on a daily basis
  • Exhibit a sense of entrepreneurship: a self-starter with a high sense of urgency and ability to work within undefined processes

Even better if you

  • Have 1-2 years of experience in a customer-facing or quota-carrying role
  • Have prior CRM experience (preferably Salesforce)
  • Find ways to stay up on the latest trends in AI
  • Have experience with tech
  • Are fluent in French, German, or Spanish (in addition to English)

Location & working model

This role is based in our King’s Cross, London office. Decagon is an in-office company, and this position is designed for SDRs who value being closely embedded with their team, learning through real-time coaching, and collaborating in person as we build and scale together.

Benefits

  • Competitive base salary plus commission structure
  • Medical, dental, and vision benefits
  • Take what you need vacation policy
  • Daily lunches, dinners and snacks in the office to keep you at your best

Compensation

OTE £65k - £80k + Equity