Soma Capital Portfolio Jobs

Field Marketing Manager

Greenlite

Greenlite

Marketing & Communications
San Francisco, CA, USA
Posted on Feb 10, 2026

Location

San Francisco, CA

Employment Type

Full time

Location Type

On-site

Department

Business

Compensation

  • $140K – $160K • Offers Equity

We compensate employees based on two primary factors: relevant previous experience and demonstrated ability to drive business impact.

Experience brings immediate value through specialized skills and industry knowledge. Impact is measured by contributions to revenue, efficiency, innovation, and strategic objectives.

Our approach ensures fair compensation that reflects both what employees bring to the role and the value they create for our business. Compensation decisions are made objectively and reviewed regularly to maintain competitiveness and internal equity.

About the role

As a Field Marketing Manager at Bretton AI, you'll own our pipeline generation strategy and execute high-impact marketing programs in our key markets. This is a foundational role where you'll build our field marketing function from the ground up, creating bespoke, high-touch experiences for our most important accounts—banks and fintechs fighting financial crime at massive scale.

You'll work directly with our sales, SDR, and executive teams to design and execute exclusive events, executive dinners, roundtables, and account-based marketing campaigns that generate new business and accelerate opportunities. Your programs will directly influence pipeline goals and establish Bretton AI as the trusted partner in our customers' AI journey.

This is a core marketing role reporting to the VP of Marketing. You're an exceptional field marketer who understands that enterprise software buyers need personalized, memorable experiences. You'll lead event strategy, build our ABM program, and own market presence as we scale. You're not just running events—you're engineering a pipeline generation engine based on what our most strategic customers actually need.

Please Note: We work in-person Monday through Friday in our SF office.

What you'll do

Month 1:

  • Master our platform, product positioning, and competitive landscape

  • Build relationships with sales, SDR, and executive teams to understand account priorities

  • Conduct a full audit of upcoming field marketing activities and existing programs

  • Shadow customer meetings and immerse yourself in financial crime compliance

Month 2:

  • Present your comprehensive field marketing plan, including event calendar, ABM strategy, and budget

  • Execute your first set of quick wins: intimate dinners and small events in key markets

  • Partner with sales on ABM campaigns for Tier 1 and Tier 2 accounts

  • Begin tracking and reporting on pipeline impact of your programs

Ongoing:

  • Own and execute a portfolio of high-touch events, including executive dinners, private roundtables, and C-level briefings

  • Design and manage multi-touch ABM campaigns for named accounts, leveraging events, direct mail, and personalized content

  • Manage Bretton's presence at key industry conferences, securing speaking opportunities and maximizing ROI

  • Be boots-on-the-ground in key markets (KC, NYC, Charlotte, Chicago), building local partnerships and executing regional marketing plans

  • Track, analyze, and report on pipeline generation and acceleration metrics

  • Collaborate with product marketing on content strategy informed by customer interactions

What we're looking for

  • 5+ years in B2B field marketing or similar role, with proven track record of generating pipeline and executing successful events

  • Experience in enterprise software or financial services—you understand how to market to large, conservative organizations with long sales cycles

  • Master of event marketing with passion for creating unique, memorable experiences and meticulous attention to detail

  • Deep experience with Account-Based Marketing (ABM) and designing personalized, multi-channel campaigns that get results

  • Strong sense of ownership and bias for action—comfortable with ambiguity and rolling up your sleeves

  • Willingness to travel up to 60% of the time to key markets and events

Bonus points:

  • Experience marketing to financial services buyers in compliance and risk

  • Familiarity with marketing automation and ABM platforms (HubSpot, Marketo, 6sense, Demandbase)

  • Experience working in high-growth, venture-backed startup environment

  • Background in fintech or highly regulated industries

About you

You're a field marketing professional who thrives at the intersection of creativity and data-driven execution. You see events and campaigns as opportunities to build lasting relationships and generate real business impact.

You understand that effective field marketing means creating experiences that resonate with sophisticated buyers while maintaining focus on pipeline metrics and ROI. You're comfortable balancing strategic thinking with hands-on execution, and you want your marketing contributions to have direct, measurable impact on how financial institutions adopt AI to fight crime.

Compensation & Benefits

  • $140k - $160k + equity

  • Comprehensive healthcare, 401k matching, commuter benefits

  • 15 days PTO + holidays, unlimited sick days

  • Flexible leave options

  • Professional development budget for conferences, courses, and books

  • Working late? We've got you covered with DoorDash and an Uber home

Join us in building AI that protects the global financial system from financial crimes that fund terrorism, human trafficking, and other serious threats.

Compensation Range: $140K - $160K