Soma Capital Portfolio Jobs

Content Specialist - Latam & Asia

Grey

Grey

Posted on Jul 23, 2024

Grey is building inclusive global banking for individuals and businesses across emerging markets. We help customers own US, UK, and EU bank accounts (irrespective of wherever they are in the world), to enable them to send, receive, save, and spend foreign currency easily.

With over 1 million customers acquired, we believe we're building one of the fastest-growing fintechs in emerging markets. Our product is live to customers in 80+ countries (across 4 continents) and we're processing millions of dollars everyday. We’ve raised over $2M from YCombinator, SomaCap, TRUE Capital, Ingressive Capital, and other high-profile investors.

We're an agile startup focused on building an amazing & reliable product, shipping and iterating quickly, and deepening our product market fit. We’re looking for high-agency people to help us achieve our vision - to make globalization work for everyone. We're a fully remote company with staff in the US, UK, Canada, Portugal, Germany, India, Ghana, Tanzania, Nigeria, and Rwanda.

We are looking for experienced content specialists from the Philippines, Brazil, Mexico, and Indonesia to join our dynamic team. The ideal candidates will have a deep understanding of the local market landscape and the ability to create engaging, SEO-optimized content that resonates with our target audience. Your primary role will be to develop high-quality content that drives organic traffic, enhances user engagement, and promotes Grey’s services.

Key Responsibilities:

  • Content creation: Develop compelling, informative, and SEO-friendly content, including blog posts, articles, and website copy, tailored to the financial needs and preferences of users in your region.
  • SEO optimization: Use best practices for on-page and off-page SEO to ensure content ranks highly in search engine results, driving organic traffic to Grey’s website.
  • Market research: Conduct thorough research on local financial landscapes, trends, and user behaviours to create relevant and engaging content.
  • Localisation: Adapt existing content to suit local cultural and linguistic nuances, ensuring relatability and authenticity.
  • Collaboration: Work closely with the Content Marketing Lead and SEO Manager to align content strategies with overall business goals and campaigns.
  • Performance Tracking: Monitor and analyze content performance using analytics tools, providing insights and recommendations for continuous improvement.

Requirements:

  • Location: Must be a resident of the Philippines, Brazil, Mexico, or Indonesia.
  • Experience: Proven experience in content creation, preferably within the financial or fintech sector.
  • SEO Knowledge: Strong understanding of SEO principles and best practices.
  • Market Insight: Deep knowledge of the local market landscape and financial trends in your region.
  • Writing Skills: Exceptional writing, editing, and proofreading skills with a focus on clarity, accuracy, and engagement.
  • Languages: Fluency in English and the primary language of your region (Tagalog, Portuguese, Spanish, or Indonesian).
  • Tools: Proficiency in content management systems (CMS) and analytics tools (e.g., Google Analytics).
  • Adaptability: Ability to work independently and manage multiple projects in a fast-paced, deadline-driven environment.
  • Education: Bachelor’s degree in marketing, communications, journalism, or a related field is preferred.

Preferred qualifications:

  • Experience working with remote teams.
  • Familiarity with financial regulations and consumer behaviour in your region.
  • Creative mindset with the ability to generate innovative content ideas.

Benefits:

🚀 Stock options

🔆 Flexible working hours

🔝 Remote friendly

🩺 Health Insurance

👨🏾‍🏫 Training Budget

😎 Team building events

🚀 Yearly offsite