Soma Capital Portfolio Jobs

Inbound Marketing Specialist

Kamion

Kamion

Marketing & Communications
Kartal/İstanbul, Turkey · Istanbul, İstanbul, Turkey
Posted on Sep 5, 2024

Backed by Y Combinator, Kamion is building Uber for Trucks for Turkey and surrounding countries. We aim to transform how goods are transported through better process design, automation, and powerful analytics.

We operate in the B2B trucking space, bringing together shippers and truckers for higher operational efficiency, trust, and reliability. We're growing fast, utilizing a blend of operational excellence and technology to meet high demand levels.

As a team, we have much fun doing what we do. We operate in a no-blame culture with high personal responsibility and discipline levels.

As a Inbound Marketing Specialist, you will develop a comprehensive understanding of our products, competitors, industry trends, and marketing objectives. Your responsibilities include converting qualified leads from our website and other channels into potential customers through valuable calls and ensuring their successful app onboarding.

What You Will be Doing:

  • Developing a deep understanding of our products, competition, industry trends, and marketing objectives.
  • To meet qualified potential demands coming to our website and other channels, to turn them into potential customers with relevant and valuable calls, and to ensure their app onboarding process done well.
  • Actively brainstorming and proposing innovative ideas for inbound marketing campaigns.
  • Collaborating with the sales and operations teams to enhance and refine inbound strategies.
  • Measuring the effectiveness of campaigns against established key performance indicators (KPIs).
  • Analyzing data and leveraging insights to create and optimize effective content strategies.

Basic Qualifications:

  • 6+ months of experience as a inbound marketing specialist or a related marketing role
  • Excellent written and oral communication skills.
  • Fluency in English is a nice-to-have