Proven Skincare

provenskincare.com

Founded in 2017 by two women of color, Proven harnesses groundbreaking artificial intelligence to create personalized, adaptive, clinically effective skincare tailored to each individual’s unique needs. Our belief is simple: everyone deserves skincare as unique as they are. Based on our proprietary, award-winning Skin Genome Project™ database—the world’s largest beauty knowledge base—our technology turns millions of scientific data points into personalized skincare formulations that deliver results. We’re relentless in our pursuit of science; driven by our love of data; and committed to transforming the one-size-fits-all skincare industry. To date, we’ve earned MIT’s AI Technology of the Year Award and Glossy’s Best Use of Technology Award—not to mention the first-ever U.S. patent for personalization in skincare. And that’s just the start: in 2022, we launched our sister company, Noteworthy Scents, to help people discover a fragrance they love through an innovative, AI-backed fragrance.