Soma Capital Portfolio Jobs

Product and Growth Marketing Lead

Rutter

Rutter

Marketing & Communications, Product, Sales & Business Development
New York, NY, USA
Posted on Nov 28, 2024

Rutter powers the solutions that help SMBs thrive.

The best B2B products in the world are integrated. Our core product, Rutter’s Unified API, helps hundreds of engineering and product teams from leading B2B fintech and commerce companies like Mercury, Airwallex, Payoneer, and Parafin save time and money by building and maintaining robust integrations across many platforms. Rutter integrates into over 75 accounting, commerce, and payments platforms and unifies the data model through a single schema.

Founded in 2020, we raised $27M in seed and Series A led by Andreessen Horowitz, YC Combinator, and many investors from leading fintech innovators like Plaid, Alloy, Ramp, and Modern Treasury.

Together with our customers, we empower over 1M small business owners with increased access to capital, real-time financial data to make better decisions, and technology to streamline business processes with limited resources.

Your Role - building a growth engine to fuel our sales pipeline

We are seeking a naturally curious, highly motivated, and collaborative Product and Growth Marketing Lead to join our team to build our revenue pipeline.

In this role, you will be a critical member of Rutter’s Go-To-Market team and be directly responsible for owning our company messaging, positioning, and content. You will work closely with our GTM and EPD teams to bring new products to market and own growth campaigns to generate sales pipeline.

You’ll be working with a veteran GTM team, whose team members have previously built GTM functions from $1M through IPO. You’ll report directly to the VP of Revenue.

What your day will look like

You will:

  • Define and execute our product marketing strategy – from high-level messaging to creating technical content for product managers, engineers, and fintech products

  • Define and execute marketing/growth campaigns – email, paid, webinars, sponsorships, etc.

  • Own our corporate website - we use Webflow and Amplitude

  • You’ll partner closely with our design, SDR, field marketing, and product teams and collaborate with our web and ad agencies

You have:

  • 5+ years of experience in a B2B product marketing role for a technical product

  • A track record of using data and automation to drive predictability and scale

  • Fintech experience is a plus, with an emphasis on accounting automation products

You love:

  • Creating messaging and content for technical stakeholders

  • Using data and running experiments to continuously improve

  • Having significant ownership of key areas of demand gen

  • Working in a fast-paced, collaborative environment with opportunities for growth and development

What you'll get:

  • Unlimited paid time off, quarterly company-wide recharge days, and a wellness stipend

  • 100% medical, dental, and vision coverage

  • 16 weeks of paid parental leave

  • 401K match

  • Ownership & stake in the company

Where we are, and where you’ll be:

We have a local office in Flatiron Manhattan. We are intentional in building a strong in-office culture and encourage our employees to come into the office 3-5 days a week.

Compensation

  • If performed in New York or San Francisco, the total on-target earnings cash compensation range for this role is ~$160,000.

  • Our actual compensation packages are based on a wide array of factors unique to you, including your skill set, years of experience, and geographic location.

Rutter believes that diversity and inclusion enrich our workplace, so we are committed to hiring talented individuals with diverse backgrounds for our roles, including qualified applicants with prior arrest or conviction records in accordance with local, state, and/or federal laws, including the San Francisco Fair Chance Ordinance.