Soma Capital Portfolio Jobs

Growth Marketing Manager

Unlayer

Unlayer

Marketing & Communications, Sales & Business Development
San Francisco, CA, USA
Posted on May 6, 2025

At Unlayer, we make email and landing page design easy. Our embeddable editor powers thousands of SaaS platforms, helping users build beautiful, responsive templates—without writing code. We're now looking for a Growth Marketing Manager to accelerate our acquisition, activation, and conversion strategies across paid and organic channels.

Responsibilities:

  • Plan and optimize performance marketing campaigns across Google Ads, LinkedIn, Meta, and other paid platforms

  • Own the entire growth funnel—from awareness to conversion—ensuring high-quality lead generation and activation

  • Run A/B tests on landing pages, email sequences, and ad creatives to maximize conversion rates

  • Set up and manage marketing automation workflows, lead scoring, and lifecycle campaigns using HubSpot

  • Monitor and analyze campaign performance using GA4, Looker, Amplitude, and Hotjar

  • Collaborate with the content and design teams to develop conversion-focused landing pages and messaging

  • Drive SEO and inbound marketing strategies to grow organic traffic and signups

Requirements:

  • 4–6 years of experience in growth, performance, or demand generation marketing (preferably in B2B SaaS)

  • Proven track record of managing paid acquisition campaigns and improving CAC, CPL, and LTV metrics

  • Strong analytical skills with hands-on experience in GA4, Looker, Amplitude, and other marketing tools

  • Experience with CRM and automation platforms such as HubSpot, Clearbit, or similar

  • Strong understanding of digital funnels, conversion rate optimization, and retargeting strategies

For more details about our company, visit our website at www.unlayer.com.